They say, you write the book that you most often need to read. In this case, I started a company that I needed the most and specializes in communications and inspiration!
If asked, what is the greatest challenge in most organizations- chances are the response would be communication. The larger the organization, the more difficult it is to communicate your personalized message, provide a forum for feedback, maintain a cultural connection with all of team, and keep apprised of critical information in real-time.
Finding ways to maintain an active line of communication that is real, on point, dynamic, and engaging is one of leadership’s most complicated tasks. Whether your team is on the road or always on the move, the need for communication remains the same. When communication can also carry the flag of training, so that there is new information that will help to make each employee more effective in their job, and when that communication provides a vehicle for open loop feedback – then real progress can be made!
Charles M. Carroll